By 2050, 10 billion people will be sharing one planet — and we’re already overshooting its limits. Our current design systems are linear, extractive, and outdated. What’s more, over 80% of environmental impacts are decided before a product is even made.
This talk challenges industrial designers to rethink their role in shaping what’s next. Circular design isn’t just a sustainability buzzword — it’s a pathway to enduring lives, communities, and relevance.

You’ll walk away with circular frameworks you can use immediately, real-world case studies, and tangible actions — habit shifts, pilot ideas and collaboration strategies — you can put into practice.

Because the future isn’t abstract, and it can’t be postponed. It’s your water, your air, your food, and the resources needed for everything we design.

2050 is closer than it seems — and everything’s on the line; what will you design next?