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Public Art as a Strategy for Health Communication

September 17, 2025
11:30 AM - 12:00 PM
11th Floor - Breakout A
11:30 AM - 12:00 PM

Martha L Sullivan

11:30 AM - 12:00 PM

11:30 AM - 12:00 PM

11:30 AM - 12:00 PM

11:30 AM - 12:00 PM

This case study explores the role of public art—specifically environmental murals—as a culturally resonant medium for health communication in low-resource contexts. Centered in Malawi, the project highlights collaborations between students in an Indigenous Knowledge Systems and Practices program and local public hospitals to design and implement murals promoting maternal and infant health. By blending traditional storytelling methods with visual communication strategies, the murals support community health education in a way that is accessible, engaging, and rooted in local cultural values. Aligned with the theme “Where Legacy Meets Future,” this work bridges ancestral knowledge and contemporary health challenges, offering a model for interdisciplinary, socially embedded design education. It expands the scope of industrial design by demonstrating how participatory visual practices can inform public health while fostering deeper community engagement.

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For 60 years, the Industrial Designers Society of America has worked to advance the practice of industrial design through education, information, community, and advocacy. Our roots stretch to the beginning of the profession, and our members are, and have been, some of the most celebrated industrial designers of all time. Today, we exist as a global voice for industrial design within a broad ecosystem of design disciplines and we celebrate the cross-functional overlap of many creative fields.

Learn more at IDSA.org

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