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Amanda Sencenbaugh

Graduate Student, Kansas State University

Amanda Sencenbaugh

Amanda is a 4th year industrial design student at Kansas State University. With a passion for creating innovative and sustainable solutions, Amanda is driven to improve the user experience through design thinking and research. Amanda has experience in design research as well as design marketing, and is always looking for new opportunities to learn and grow in the field of industrial design. In her free time, Amanda enjoys crocheting and caring for her plants.

Exploration of Design Solutions for Reducing Food Waste in Rural Grocery Stores: A study of Consumer Behavior and Attitudes

Education Symposium

Rapid Fire Group C

August 25, 2023

10:00 AM - 11:00 AM

Breakout - Shubert

Presenting with Tyler Hilk

This study focuses on the problem of food waste in grocery stores in rural America and in food deserts, and the opportunities for designers to address these issues. Previous research has emphasized the need for food loss and waste management, and the environmental and socio-economic impacts it has in North America. The primary causes of food waste in these areas include expiration dates, spoilage, consumer purchasing behavior, and over-ordering of food products. Other studies have also examined how distance and attitudes towards shopping affect consumer behavior and the effectiveness of various strategies. Solutions to this problem could include a designed system incorporating technology that addresses the specific needs of low-income consumers in these areas. This paper presents the findings from a literature review and qualitative data collected through interviews. The results of this study can provide valuable insights for designers looking to reduce food waste in rural America and food deserts by identifying the key drivers of food waste, understanding consumer behavior and preferences, and identifying effective solutions that address the unique challenges of these areas.

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