Alex Yee

Senior UX Designer, Google

Alex Yee is a senior UX designer at Google with eight years of experience with work in the audio, health and fitness, and communication industries. She studied industrial and environmental design with a concentration in design impact and business at the Rhode Island School of Design, Art Center College of Design, and INSEAD Business School.

Alex innovates on unique intersections between physical and digital experiences, welcoming ways to make the present world around us more helpful, inclusive, and connected. Her contributions on the Fitbit Versa and Google Pixel Buds led both to become best-selling, award winning products.

Passionate about delivering high-quality, delightful, and helpful experiences, Alex takes her skills and expertise from the corporate marketplace and uses them to serve underserved communities and environmental efforts.

Much of her inspiration and drive come from her work leading communities for women of faith, serving orphans in Tijuana, Mexico, and mentoring young designers.

Should You Pivot to UX!?

Panel Discussion

Sept 13, 2022

Main Stage

5:00 PM - 6:00 PM

In the last decade, we have begun to see more and more industrial designers jumping onto the UX Design gold rush. This trend has become so common within the field of Industrial Design that many have started to wonder, ”Should I pivot to UX as well?”

It’s easy to think of UX Design as purely the creation of screen-centric experiences. However, without the integration of the physical housing, none of the digital experiences could have existed. The expectation of more fluid experiences that bridge the physical and digital interfaces is becoming higher than before, especially during a post-pandemic world. So, how might we approach our problem solving more holistically, and how will industrial designers play a critical role in the product development process that involves complex user touchpoints?

In this panel discussion, we will cover a range of topics for industrial designers to consider when figuring out where they want to take their careers, with the experiences and skillsets they have gained from Industrial Design into a more interdisciplinary creative field.

In this session, you will learn:
- What are the differences and similarities between Industrial Design and UX Design?
- What are the different career paths industrial designers could take?
- What would the future look like as the creative field moves towards a closer integration of the physical and digital experiences?