Design Determines Behavior: Leveraging design as strategy for transformational impact
Kathleen Brandenburg | Founder, Chief Design Strategy Officer | IA Collaborative
A Design Mind uncovers unexpected opportunities for innovation that transform business, empower communities and drive future behavior. Through the lens of her recent work with top global brands and a pioneering collaboration with the Harvard T.H. Chan School of Public Health, Kathleen Brandenburg, IA Collaborative Founder and one of Fast Company’s 50 Most Influential Designers, opens the playbook on how to leverage design as strategy to realize true innovation and create a positive and lasting impact on the world.